Privacy Policy
Last Updated: August 25, 2026
The Water Bus respects your privacy and is committed to protecting the personal information entrusted to us. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit our website, contact us, request or receive our services, or otherwise interact with The Water Bus.
This Privacy Policy applies to our website, thewaterbus.com, and to personal information collected in connection with our potable water delivery and related services.
1. Our Commitment to Privacy
The Water Bus operates in Alberta, Canada. We handle personal information in accordance with applicable Canadian privacy legislation, including Alberta's Personal Information Protection Act (PIPA) and, where applicable, federal privacy legislation.
We collect, use, and disclose personal information only for purposes that are reasonable and appropriate in the circumstances and as permitted or required by law.
2. Personal Information We May Collect
Depending on how you interact with us, we may collect information including:
first and last name;
telephone number;
email address;
residential, business, job-site, or delivery address;
information you provide through our website contact form;
messages, inquiries, requests, and other correspondence;
details about the services you request or receive;
delivery instructions and site information;
customer and transaction history;
invoices, payment records, and related business records;
information necessary to prepare quotes, schedule deliveries, provide rentals, or complete requested services; and
technical information generated when you use our website, as described below.
Please do not provide personal information that is not reasonably necessary for us to respond to your inquiry or provide the requested service.
3. How We Collect Personal Information
We may collect personal information when you:
complete a form on our website;
call or email us;
request information or a quote;
arrange a potable water delivery, rental, or other service;
become a customer;
communicate with our employees or representatives;
interact with The Water Bus through Google Business Profile, Facebook, or another platform;
subscribe to future marketing communications, where offered; or
otherwise voluntarily provide information to us.
We may also automatically collect certain technical information when you visit our website through cookies, analytics technologies, and similar tools.
4. Why We Collect and Use Personal Information
The Water Bus may collect and use personal information to:
respond to questions and inquiries;
provide quotes and service information;
schedule, coordinate, and complete water deliveries, rentals, and other services;
communicate with customers about requested or ongoing services;
locate delivery destinations and job sites;
maintain customer and service records;
prepare invoices and process transactions;
provide customer support;
administer and improve our website and services;
understand how visitors use our website;
maintain the security and integrity of our website and business systems;
comply with accounting, tax, regulatory, insurance, and other legal obligations;
establish, exercise, or defend legal rights;
prevent or investigate fraud, misuse, or security incidents; and
send promotional or marketing communications where we have the consent or other lawful authority required to do so.
We will not use personal information for a materially different purpose without obtaining consent where consent is required by law.
5. Consent
Where required, The Water Bus obtains consent for the collection, use, or disclosure of personal information.
Consent may be express or implied depending on the circumstances, the sensitivity of the information, and applicable law.
For example, when you submit our contact form, call us to arrange a delivery, or provide a delivery address, we may use the information you provide for the reasonable purposes associated with responding to your request and providing the requested service.
You may withdraw consent where permitted by law, subject to reasonable notice and any legal or contractual restrictions. Withdrawing consent may affect our ability to provide certain services.
6. Website Contact Form
Our website currently provides a contact form through which you may provide:
first name;
last name;
telephone number;
email address; and
a message.
We use this information to respond to your inquiry, communicate with you, and provide information or services you request.
Submitting an inquiry does not, by itself, mean that you have agreed to receive unrelated promotional or marketing communications from The Water Bus.
7. Website Analytics and Cookies
Our website uses technologies that may collect information about how visitors interact with the site.
We currently use Google Analytics 4 (GA4) and may also use analytics and functionality provided through our website platform, Squarespace.
Depending on your browser, device, cookie preferences, and the technologies operating on the website, information collected may include:
IP address;
browser and device information;
approximate geographic location derived from technical information;
pages viewed;
referring pages or websites;
date and time of visits;
interactions with website content; and
other technical or usage information.
We use this information to understand website performance, identify useful content, improve the visitor experience, and evaluate our online presence.
Where required, non-essential cookies and similar technologies will be used in accordance with applicable consent requirements.
You may also control certain cookies through your browser settings and, where available, through the cookie controls provided on our website.
8. Advertising and Social Media Technologies
The Water Bus maintains an online presence that may include platforms such as Facebook and Google Business Profile.
We may in the future use online advertising services, including Google or Meta advertising products, and related technologies for advertising measurement, conversion tracking, or remarketing.
If such technologies are implemented, we will configure their use in accordance with applicable privacy and consent requirements and update our privacy practices where necessary.
Interactions that take place directly on third-party platforms are also subject to the privacy practices and terms of those platforms.
9. Marketing Emails and Electronic Communications
The Water Bus may offer customers and website visitors the opportunity to receive promotional emails, service updates, offers, or other commercial electronic communications in the future.
Where Canada's Anti-Spam Legislation (CASL) applies, we will send commercial electronic messages only where we have the required consent or another lawful basis to do so.
Marketing communications will identify The Water Bus and provide a way to unsubscribe from future commercial electronic messages.
You may withdraw your consent to receive marketing communications at any time. Unsubscribing from marketing communications will not prevent us from sending communications that are necessary to provide a service you requested or to administer an existing customer relationship where permitted by law.
10. Online Payments
The Water Bus does not currently process payments through this website.
If online payment functionality is introduced in the future, payment transactions may be processed through a third-party payment service provider. We will provide appropriate information about the payment provider and applicable privacy practices when such functionality is implemented.
The Water Bus does not intend to directly store complete payment-card information when transactions are processed through an authorized third-party payment processor.
11. Service Providers
We use third-party service providers to support our website, communications, analytics, and business operations.
These currently include services provided by:
Squarespace, which hosts and supports our website;
Google, including Google Analytics 4 and other Google services used by The Water Bus;
Microsoft, including Hotmail/Outlook email services; and
other professional or technical service providers where reasonably necessary to operate our business.
We disclose personal information to service providers only where reasonably necessary for them to provide services to us or where otherwise permitted or required by law.
12. Processing or Storage Outside Canada
Some of the service providers used by The Water Bus may process, access, or store personal information outside Canada, including in the United States or other jurisdictions.
When personal information is processed or stored outside Canada, it may be subject to the laws of the jurisdiction where it is located and may be accessible to courts, law-enforcement agencies, national-security authorities, or other governmental authorities in accordance with applicable local law.
If you have questions about our use of service providers outside Canada or our policies and practices relating to them, please contact our Privacy Officer using the information provided below.
13. Disclosure of Personal Information
The Water Bus does not sell personal information.
We may disclose personal information:
to service providers acting on our behalf;
where necessary to provide a service requested by you;
to professional advisers such as accountants, insurers, lawyers, or other advisers where reasonably necessary;
in connection with a business transaction where permitted by law;
to investigate or prevent fraud, security incidents, or unlawful activity;
to comply with a subpoena, warrant, court order, regulatory requirement, or other legal obligation;
to law-enforcement or governmental authorities where permitted or required by law; or
with your consent.
14. Retention of Personal Information
We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected and to satisfy applicable legal, accounting, tax, insurance, contractual, and business requirements.
Retention periods may therefore vary depending on the type of information and the reason it was collected.
When personal information is no longer reasonably required, we will securely destroy, delete, or anonymize it, subject to applicable legal requirements and reasonable backup or archival practices.
15. Protecting Your Personal Information
The Water Bus uses reasonable administrative, technical, and physical safeguards appropriate to the nature of the information we hold.
These safeguards are intended to protect personal information against risks including unauthorized access, collection, use, disclosure, copying, modification, loss, or destruction.
No method of electronic transmission or storage can be guaranteed to be completely secure. We therefore cannot guarantee absolute security, but we take reasonable measures appropriate to the information and circumstances.
16. Privacy Breaches
If The Water Bus becomes aware of a loss, unauthorized access, or unauthorized disclosure of personal information, we will assess the incident and take appropriate steps to contain, investigate, and respond to it.
Where applicable privacy law requires notification or reporting because the incident creates the applicable level of risk, we will make the required notifications to affected individuals and/or the appropriate privacy authority.
17. Accessing or Correcting Your Personal Information
Subject to applicable law and permitted exceptions, you may request access to personal information The Water Bus holds about you.
You may also ask us to correct personal information that you believe is inaccurate or incomplete.
We may need to verify your identity before responding to an access or correction request. Where permitted or required by law, we may also need to withhold certain information.
To make a privacy request, contact our Privacy Officer using the information below.
18. Third-Party Websites and Platforms
Our website may contain links to third-party websites, social-media services, mapping services, or other external platforms.
The Water Bus is not responsible for the privacy practices, security, or content of websites and services operated by third parties. We encourage you to review the privacy policies of those services before providing personal information to them.
19. Children's Privacy
Our services and website are intended for customers and businesses seeking water delivery and related services and are not directed toward children.
We do not knowingly seek to collect personal information from children through our website for marketing purposes.
20. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business practices, website technologies, service providers, legal requirements, or services.
The current version will be posted on this page and identified by the Last Updated date shown above.
Material changes to our privacy practices will be addressed in accordance with applicable law.
21. Contact Our Privacy Officer
Questions, concerns, access or correction requests, and other privacy-related inquiries may be directed to:
Brandon Hollman
Privacy Officer
The Water Bus
Red Deer, Alberta, Canada
Phone: (403) 342-5277
Email:thewaterbus@hotmail.com
If you have a privacy concern, we encourage you to contact our Privacy Officer first so we can work to address it. You may also have the right to make a complaint to the Office of the Information and Privacy Commissioner of Alberta.